Story of a Banner
From the inception to the final art
This was the whole process of design and creation of the web banner.
- The first picture shows the original black & white version, just the one showed to the customer after the briefing.
- The second picture introduces new elements suggested by the customer to underline the message of the banner.
- The third picture is the ultimate version, the one we can call web banner, with all the different elements of the story. It is like a comic strip, it hasn’t got a balloon in it but it’s got a text under a logo and everything in the panel is part of the same message. The illustration should underline the tag line, which is a very important part of the banner, it is really the message.